Independent professional · Sumqayıt, AzerbaijanVisual identity & graphic design
Malahat SariyevaVisual identity & graphic design

Campaign concept / Independent concept

Pulse

A fictional design-talk series with a flexible poster system.

The brief
Create a recognisable family of posters with room for different talk titles and formats.
The direction
Repeated circles establish the graphic signature. A strong type scale separates the event identity, subject and practical information. The series is a fictional concept rather than an announced event.
Pulse: original concept graphic
Independent concept · Original vector study for this portfolio.

The sample

PULSE

New perspectives, shared in a room.

A repeating form. A different conversation.

From a concept to your brief.

This study explores one possible direction. A commissioned project starts with its own audience, source material, intended use and agreed outputs. The sample is not a client project or a promise of a particular business outcome.

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